Websites & Giving Forms

Includes a Live Web Event on 06/06/2024 at 12:00 PM (EDT)

OVERVIEW

When it comes to running an annual giving program, you don't have to be a professional web designer to appreciate the importance of engaging web pages and easy-to-use online giving forms. Just as consumers expect a fluid online shopping experience, donors also want their online experience to be simple and easy. That’s why it's so important for everyone who works in annual giving to understand the basic concepts of good web design and functionality.

Register now for your entire team to learn how to take your institution’s annual giving website and donation forms to the next level.

WHAT YOU'LL DISCOVER

Ideas for structuring your site so it’s visually appealing and easy to navigate
Guidelines for determining and prioritizing which pages and content to include.
Tips for improving donation forms to create a positive giving experience for donors.
Methods for measuring site traffic and activity and translating key findings into action.
Examples from other institutions, and more!

WHAT YOU GET

One log-in to the LIVE webinar; invite your entire team
Link to watch a recording of the webinar following the live event
Your questions answered by an expert
Copies of the presentation materials and resources
Eligible for 1 point of CFRE credit
AGN Members get FREE webinar registration. Click here to learn more.

Prefer to pay by check? Complete this form and we'll send you an invoice.

Christy Moss

With over 15 years of experience in annual giving and educational fundraising, Christy has led various programs at the University of Illinois. Her other experience includes Greenville University, USEED, and the National Multiple Sclerosis Society. She holds a B.A. in Communication from Greenville University and an M.S. in Information Science from the University of Illinois.