Preparing for Generation Z Donors

OVERVIEW

There’s a new group of kids on campus—and they’re known as Generation Z. Having grown up surrounded by new media and technology, today’s current students present a new set of challenges and opportunities for advancement programs. Finding ways to capture their attention early on and teach them about the important role that philanthropy plays within your educational institution is key to maintaining a lasting relationship long after they graduate.

Register now to learn how to prepare your annual giving program to best teach and engage Gen Z about philanthropy and your mission.

This webinar is eligible for 1.25 points of CFRE credit.

WHAT YOU'LL DISCOVER

• Guidelines for understanding the generational characteristics and traits of today’s students
• Tactics for creating connections through faculty, student life, and student services
• Tips for developing programs, activities, and volunteer opportunities that resonate with Gen Z students
• Methods for evaluating your efforts and making adjustments to stay current
• Examples from other institutions, and more!

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