For the annual fund, no sooner does one fiscal year end than another one begins. Due to this cyclical nature, it’s important to focus on ending each year on a good note while at the same time developing a plan for the next year—before it even begins. Managing a seamless transition is essential for raising more money and securing more donors for your program.
Register now for your entire team to learn how to develop a plan for your annual fund.
This webinar is eligible for 1.25 points of CFRE credit.
WHAT YOU'LL DISCOVER
- Guidelines for coordinating the planning process and building your roadmap
- Methods for setting goals based on aspirations and past performance
- Tips for developing a calendar for appeals, events, and other communications
- Advice for allocating budget and staff resources
- Examples from other institutions, and more!
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Senior Director of Annual Giving, Rutgers University Foundation
Gina Fiorillo is the Senior Director of Annual Giving at the Rutgers University Foundation, where she manages multi-channel fundraising efforts including direct mail, phonathon, and email. Her 20-year career includes work at Kean University and Douglass College as well as several non-profits including Slow Food USA and the George Street Playhouse. Gina holds a B.A. in English from Douglass College and an M.P.A from the School of Public Affairs & Administration, Rutgers University.