Maximizing Teamwork Between Annual Giving & Alumni Relations

Recorded On: 12/10/2019


Establishing a strong partnership between annual giving and alumni relations staff is critically important to the short and long-term success of any advancement operation. Although priorities for these two groups may appear to be different at times, identifying and building upon common goals and opportunities will not only enhance the overall experience for alumni, it will also create a stronger culture of philanthropy across the institution.

Register now for your entire team to learn how to maximize teamwork between annual giving and alumni relations.

This webinar is eligible for 1.25 points of CFRE credit.


  • Perspectives for understanding the various roles and staffing models of each team
  • Methods for improving internal communication and developing shared goals
  • Strategies for ensuring cohesive external communication and solicitation of alumni
  • Tips for engaging volunteers, coordinating events, and maximizing donor stewardship
  • Examples from other institutions, and more!

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Nkiruka (Nky) Soribe McGinnis, Ph.D.

Director of the Annual Campaign, Towson University

Nky McGinnis is the Director of the Annual Campaign at Towson University, where—among many responsibilities—she focuses on building positive, proactive, and collaborative relationships with internal partners to increase overall constituent engagement and philanthropy. With over a decade of experience managing annual giving and development programs, since being a phonathon caller, she has worked at American University, The George Washington University Law School, and The University of Pittsburgh. Nky holds a BBA from the University of Pittsburgh; an MSc. with a concentration in Healthcare Administration from the University of Maryland University College, now Global College; and a Ph.D. in Health Services from Walden University. Her dissertation, Barriers to Oral Health Care for African American Adolescents in Prince Georges County, Maryland is work that is copyrighted and is now housed in the Library of Congress in Washington, DC.


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