Leadership Gift Appeals

Includes a Live Web Event on 07/25/2024 at 12:00 PM (EDT)

Register now to save $100 with the Early Bird discount.


In annual giving - just as with nearly every other type of fundraising effort - the majority of the money raised will almost always come from a relatively small group of a campaign's top donors. That’s why it’s so important to develop personalized, high-quality appeals for this important group. Doing so will not only increase the chances that your appeals will stand out and get opened, but it will go a long way to making your best prospects and donors feel special and appreciated.

Register now for your entire team to learn how to develop effective leadership gift appeals to support your annual giving efforts. 


  • Methods for identifying and segmenting leadership gift prospects.
  • Tactics developing messages that resonate with leadership donors
  • Tips for scheduling and integrating your appeals across multiple channels.
  • Guidelines for analyzing and evaluating your efforts
  • Examples from other institutions, and more!


  • One log-in to the LIVE webinar; invite your entire team
  • Link to watch a recording of the webinar following the live event
  • Your questions answered by an expert
  • Copies of the presentation materials and resources
  • Eligible for 1 point of CFRE credit
  • AGN Members get FREE webinar registration. Click here to learn more.

Prefer to pay by check? Complete this form and we'll send you an invoice.

Amanda Davis

With over 15 years of experience in annual giving and educational fundraising, Amanda has led programs at The University of Oklahoma Foundation, Oklahoma State University Foundation, Oklahoma City University, University of Missouri - Kansas City, and the University of New Orleans. Her other experience includes work with American Red Cross Southeast Louisiana Chapter. She holds B.A. in English and Sociology from the University of Missouri-Columbia and an M.P.A. from the University of Missouri - Kansas City.


Webinar: Leadership Gift Appeals
07/25/2024 at 12:00 PM (EDT)  |  90 minutes
07/25/2024 at 12:00 PM (EDT)  |  90 minutes