Fundamentals of Advancement Analytics

Recorded On: 03/17/2020

OVERVIEW

Running an advancement program without data is like flying an airplane without a navigation system. Today’s advancement programs need to be analytical in order to be successful. This means using data to assess opportunities, develop strategies, and evaluate performance. Doing so will not only help ensure that you achieve your goals, it will help you reach them in the most efficient and effective way.

This webinar is eligible for 1.25 points of CFRE credit.

WHAT YOU'LL DISCOVER

Standards for calculating and tracking the most common and important advancement activity metrics
Guidelines for structuring and formatting dashboards and reports
Tactics for sharing and discussing metrics with colleagues and supervisors
Tips for translating key findings into actionable strategies
Examples from other institutions, and more!

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Greg Knedler

With more than 25 years of experience in annual giving and educational fundraising, Greg has led programs at Troy University, the Air Force Academy Foundation, Georgia State University, and Auburn University. His other experience includes consultant work with K-12 private and charter schools. He holds a B.S in Marketing and an M.Ed. in Marketing Education, both from Auburn University.