Young Alumni Leadership Giving

Recorded On: 10/05/2023

OVERVIEW

Long-term fundraising success is dependent on building a pipeline of future leadership, which makes it critical to cultivate young alumni. From engaging prospects to soliciting and stewarding leadership gifts, identifying strategies that resonate with your youngest leaders will help build relationships with this key constituency in the first few years after graduation. These efforts will ensure that you are priming the next generation of major donors for your institution.

This webinar is eligible for 1 point of CFRE credit.

WHAT YOU'LL DISCOVER

Methods for identifying recent graduates who are capable of making leadership gifts
Tactics for engaging younger prospects through meetings, events, and volunteer opportunities
Tips for soliciting leadership gifts from young alumni through direct appeals and personal asks from staff and peers
Guidelines for stewardship of young leaders through gift societies, events, and other channels
Examples from other institutions, and more!

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Jessica Bradbury

With nearly 10 years of experience in educational and nonprofit fundraising, Jessica has led programs at The University of Pennsylvania and Books in Homes USA. Her other experience includes work with Programs Employing People, Restorative Practices in Action, and the Association of Fundraising Professionals. She holds a B.S. in Tourism and Hospitality Management from Temple University and an M.A. in Non-Profit Leadership from the University of Pennsylvania.