Strengthening Major & Annual Giving Partnerships
Includes a Live Event on 06/02/2020 at 1:00 PM (EDT)
The most effective fundraising programs encourage communication and collaboration—especially between their annual fund and major giving efforts. And while regular annual donors are some of the best major gift prospects, it's important that their annual fund support doesn't end when they decide to make a more significant commitment. Fostering a strong partnership between these teams will help to raise more money overall, while also ensuring that your institution has a healthy pipeline of donors for years to come.
Register now for your entire team to learn how to strengthen the relationship between your annual and major giving programs.
WHAT YOU'LL DISCOVER
- Guidelines for establishing shared goals and common metrics
- Methods for communicating internally about prospect cultivation and solicitation plans
- Strategies for talking with donors about a major gift and making the case for their continued annual support
- Tactics for stewarding donors for annual and major gifts simultaneously
- Examples from other institutions, and more!
WHAT YOU GET
- One log-in to the LIVE webinar; invite your entire team
- Link to watch a recording of the webinar following the live event
- Your questions answered by an expert
- Copies of the presentation materials and resources
- Eligible for 1.25 points of CFRE credit
- AGN Members get FREE webinar registration. Click here to learn more.
Prefer to pay by check? Complete this form and we'll send you an invoice.
Executive Director of Development, University of Pennsylvania Law School
Laura Tepper is the Executive Director of Development at the University of Pennsylvania Law School, where she oversees all annual, major, and planned giving efforts. Her 15-year career includes work in both annual giving and major gifts, and her expertise includes leadership gift strategy, volunteer management, reunion giving, direct appeals, and phonathons. She holds a B.A. in American Studies from Mount Holyoke College and a J.D. from Brooklyn Law School.