Stewarding New Donors

Recorded On: 09/20/2022


Acquiring a donor for the first time can be a challenging (and expensive) undertaking, which is why it’s so important to make sure it’s a positive experience for them. The best way to do this is through a thoughtful stewardship and communications plan that recognizes new gifts, celebrates first-time donors, and demonstrates the impact of philanthropic support. Doing so will go a long way toward increasing donor retention rates and creating a culture of loyal supporters.

Register now for your entire team to learn how to successfully steward and retain new donors.

This webinar is eligible for 1.25 points of CFRE credit.


  • Methods for monitoring and tracking first-time gifts
  • Tips for producing new donor acknowledgments and communications
  • Tactics for renewing new donors on the anniversary of their first gift (and beyond!)
  • Guidelines for reporting and evaluating your efforts
  • Examples from other institutions, and more!

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Terence Bodak

With more than 10 years of experience in annual giving and educational fundraising, Terence has led programs at Rutgers University Foundation and Monmouth University. He holds a B.A. in Political Science and an M.A. in European History, both from Monmouth University.


On Demand Training
Select the "View On-Demand Recording" button to begin.  |  60 minutes
Select the "View On-Demand Recording" button to begin.  |  60 minutes