Regional Strategies

Recorded On: 08/17/2023

OVERVIEW

Where people live and work can not only be an important part of their identity, but it can influence the way they function each day. For those who support educational institutions, geography can also be a common bond that connects to one another and the institutions they care about. That’s why it's so important for advancement programs to develop regional strategies that engage their constituents and optimize their fundraising efforts. Doing so will not only make good use of institutional resources, but it will create convenient and meaningful experiences for alumni, parents, and donors.

Register now for you and your entire team to learn how to develop regional programs to support your institution's advancement efforts.

This webinar is eligible for 1 point of CFRE credit.

WHAT YOU'LL DISCOVER

Guidelines for understanding different ways to structure regional programs
Tactics for engaging alumni and other constituents regionally
Tips for developing and executing regional fundraising strategies
Methods for evaluating efforts and stewarding constituents
Examples from other institutions, and more!

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Liz McKee

With nearly 12 years of experience in alumni engagement and volunteer management, Liz has managed programs at Northern Illinois University and the University of Sioux Falls. She has also published several articles related to her work supporting regional clubs and networks, affinity groups, the alumni association board, and campus partners. Her other experience includes marketing and brand management as well as academic coaching for at-risk students. Liz has a B.S. in Marketing and Communication from Elmhurst University and an M.S. in Adult and Higher Education from Northern Illinois University.