Overcoming Obstacles in Fundraising

Recorded On: 02/07/2017

OVERVIEW

Whether you're a gift officer or a phonathon caller facing rejection after a solicitation or your institution is simply dealing with a public relations challenge, it's important to understand how these predicaments may impact your overall fundraising efforts. Knowing how to respond when challenges arise and appreciating when it is (or isn't) okay to conduct solicitations can have a lasting impact on your advancement efforts.

This recording is eligible for 1.25 points of CFRE credit.

WHAT YOU'LL DISCOVER

Guidelines for overcoming objections and responding to donor concerns
Methods for mending damaged donor relationships
Tips for developing messages that convey your institution's needs without disregarding important issues or unhappy constituents
Examples that have worked at other institutions
And more!

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Jenny Daigle Benoit

Executive Director of Annual Giving, The Pennsylvania State University

Jenny Daigle Benoit is the Executive Director of Annual Giving at The Pennsylvania State University, where she oversees direct appeal and annual fund volunteer programs across the institution. Previously, she served as the Senior Director of Annual Giving at Tulane University, where she worked for over 15 years in positions of increasing responsibility. She's an active member of the Annual Giving Directors' Consortium and a Certified Fund Raising Executive (CFRE). Jenny holds a Bachelor's degree from Tulane University and is currently pursuing her Master of Education in Higher Education at Penn State.