Engaging Prospects & Donors Through Virtual Events

Recorded On: 12/08/2020

OVERVIEW

Virtual events have become a necessity for school advancement programs, who still seek to engage prospects and donors when in-person events are not a viable option. Successfully producing online events can not only help to strengthen connections to your institution’s mission and its leadership, it can also contribute to the effectiveness of future fundraising efforts.

This webinar is eligible for 1.25 points of CFRE credit.

WHAT YOU'LL DISCOVER

Guidelines for assessing the environment and determining which events to conduct virtually
Tips for planning logistics including timelines, platforms, budgets, and guest lists
Strategies for developing content and programs that involve donors, volunteers, students, and faculty
Methods for following up with attendees and evaluating events afterward
Examples from other institutions, and more!

Prefer to pay by check? Complete this form and we'll send you an invoice.

Colin Hennessy

With nearly 15 years of experience in annual giving and educational fundraising, Colin has led programs at the University of Iowa, the University of Pennsylvania, and the University of Chicago. His other experience includes work with CASE, the Annual Giving Directors' Consortium, the Northeast Annual Giving Conference, and the Annual Giving Ivy+ Conference. Colin holds a B.A. in Communications and Media Studies from The University of Iowa, an M.P.A. in Public Policy and Administration from Iowa State University, and an Ed.D. in Higher Education Management from the University of Pennsylvania.