Boosting Recurring Gifts

Includes a Live Event on 09/24/2020 at 1:00 PM (EDT)


The more often a donor makes a gift, the more likely they are to continue giving in the future. That's why recurring or monthly donors—also known as "sustainers"—can be a critical part of an annual giving effort. Recurring gift programs not only offer an easy way for donors to provide ongoing support, but they can be an effective way to acquire new (and young!) donors, boost retention rates, and increase giving from current supporters to higher levels.

Register now for your entire team to learn how to develop strategies to boost recurring gifts to your annual fund.  


  • Tips for identifying prospects who are most likely to become recurring donors
  • Tactics for developing compelling messages and branding your program
  • Guidelines for receipting and stewarding recurring gifts
  • Methods for measuring results and evaluating the productivity of your efforts
  • Examples from other institutions, and more!


  • One log-in to the LIVE webinar; invite your entire team
  • Link to watch a recording of the webinar following the live event
  • Your questions answered by an expert
  • Copies of the presentation materials and resources
  • Eligible for 1.25 points of CFRE credit
  • AGN Members get FREE webinar registration. Click here to learn more.

Prefer to pay by check? Complete this form and we'll send you an invoice.

Meredith Johnston

Senior Director of Philanthropy, The Scripps Research Institute

Meredith Johnston is the Senior Director of Philanthropy at The Scripps Research Institute in La Jolla, California, where she currently oversees the comprehensive fundraising efforts. She's led annual and major gift programs at The University of California, Riverside and the University of California, San Diego and served previously as the Associate Vice President for Annual Giving at Oklahoma State University. A recognized industry speaker and CASE presenter, Meredith holds a B.A. in Literature from the University of North Texas.


Boosting Recurring Gifts
09/24/2020 at 1:00 PM (EDT)   |  75 minutes
09/24/2020 at 1:00 PM (EDT)   |  75 minutes Event audio is available via streaming (through your computer speakers) or you may listen over the phone by calling 929.205.6099 and entering meeting ID 924 8759 0452. If you have any issues with the audio through your computer, we strongly advise you dial in using the phone number. International numbers available: