308: Virtual Donor Events

Recorded On: 12/08/2020


Virtual events have become a necessity for school advancement programs, who still seek to engage prospects and donors when in-person events are not a viable option. Successfully producing online events can not only help to strengthen connections to your institution’s mission and its leadership, it can also contribute to the effectiveness of future fundraising efforts.

Register now to learn how to use virtual events to cultivate donor relationships.

This webinar is eligible for 1.25 points of CFRE credit.


  • Guidelines for assessing the environment and determining which events to conduct virtually
  • Tips for planning logistics including timelines, platforms, budgets, and guest lists
  • Strategies for developing content and programs that involve donors, volunteers, students, and faculty
  • Methods for following up with attendees and evaluating events afterward
  • Examples from other institutions, and more!

Prefer to pay by check? Complete this form and we'll send you an invoice.

Colin Hennessy

Executive Director of Alumni Engagement and Annual Giving, ‎University of Chicago

Colin Hennessy is the Executive Director of Alumni Engagement and Annual Giving at the University of Chicago, where he oversees university-wide efforts to increase the visibility, affinity, and giving participation of alumni worldwide. Previously, he led The Penn Fund at the University of Pennsylvania, and worked in annual giving at the University of Iowa. He's an active presenter with CASE, the Annual Giving Directors' Consortium, the Northeast Annual Giving Conference, and the Annual Giving Ivy+ Conference. Colin holds a B.A. in Communications and Media Studies from The University of Iowa and a Doctorate in Higher Education Management from the University of Pennsylvania.


Engaging Prospects & Donors through Virtual Events
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