212: Leadership Giving Societies
Recorded On: 04/27/2023
Leadership gift societies offer annual giving programs an efficient way to incentivize and recognize their most important donors. By establishing markers for what’s considered “leadership support”, they help to set expectations, encourage upgrades, and deliver meaningful and ongoing stewardship. When managed effectively, they also help increase donor satisfaction, retention, and giving each and every year.
Register now for your entire team to learn how to optimize leadership gift societies as part of your annual fundraising and donor stewardship efforts.
This webinar is eligible for 1.25 points of CFRE credit.
WHAT YOU'LL DISCOVER
- Tips for branding your gift society
- Guidelines for promoting your program
- Tactics for developing personal communications and meaningful benefits
- Methods for setting growth goals and evaluating your program
- Examples from other institutions, and more!
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With over 15 years of experience in annual giving and educational fundraising, Melinda has led programs at Vanderbilt University and its Owen Graduate School of Management. Her other experience includes work with the Annual Giving Directors Consortium and the Rhodes College Alumni Board. She holds a B.A. from Rhodes College and an M.T.S. from Harvard Divinity School.