Evaluating Year-End Annual Fund Results

The Live Event Scheduled for 05/17/2022 at 1:00 PM (EDT) has been Cancelled

Save $100 off the regular price of $375 when you register by 4/22/22 | AGN Members are FREE!

OVERVIEW

When it comes to developing a plan for your annual giving program, it’s important to approach the process in a structured and thorough way. Establishing the right goals, defining the right segments and messages, developing the right schedule, and collaborating with the right colleagues are all important aspects of planning that will help you optimize your strategy and keep your program focused and productive in the year ahead.

WHAT YOU'LL DISCOVER

Methods for setting appropriate goals for your program
Guidelines for defining key segments and developing effective messages
Tactics for developing a schedule of communications, appeals, and activities
Tips for collaborating with colleagues to implement your plan
Examples from other institutions, and more!

WHAT YOU GET

One log-in to the LIVE webinar
Link to watch a recording of the webinar following the live event
Your questions answered by an expert
Copies of the presentation materials and resources
Eligible for 1.25 points of CFRE credit
AGN Members get FREE webinar registration. Click here to learn more.

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Craig Waltman

With over 20 years of experience in annual giving and educational fundraising, Craig has led programs at Haverford College, Swarthmore College, and Pathway School. His other experience includes work with STAFF (Sharing the Annual Fund Fundamentals) and the Chester Valley Little League Board. He holds a B.A. in Psychology from Elizabethtown College.