Recurring Gift Programs

Recorded On: 04/19/2016

OVERVIEW

Making it easy to donate is an important part of annual giving. Recurring or monthly gifts not only offer a convenient way for donors to support the institutions that they care about, but they help annual giving programs acquire young supporters, increase retention rates, and upgrade existing donors to higher levels.

Register now to learn how to develop a recurring gifts program for your annual fund.

This recording is eligible for 1.25 points of CFRE credit.  

WHAT YOU'LL DISCOVER

  • Methods for structuring, branding and promoting your program
  • Guidelines for processing and receipting recurring gifts
  • Recommendations for identifying audiences who are most likely to respond
  • Example from other institutions
  • And more!

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Greg Knedler

With more than 25 years of experience in annual giving and educational fundraising, Greg has led programs at Troy University, the Air Force Academy Foundation, Georgia State University, and Auburn University. His other experience includes consultant work with K-12 private and charter schools. He holds a B.S in Marketing and an M.Ed. in Marketing Education, both from Auburn University.

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Recorded 04/19/2016
Recorded 04/19/2016
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